Malta has been announced as the first country to participate in Forbes Travel Guide’s International Star Award programme. With the aim of certifying hotels, restaurants, and spas, as well as training and rewarding the hospitality sector, this programme is set to have a significant impact on Malta’s tourism industry.
The Forbes International Star Award programme is based on 900 objective standards, with professional inspectors assessing establishments based on their service rather than their facilities. This programme is seen as a vital step in motivating tourist establishments to refine their services, particularly as Malta looks towards its Tourism Sector Strategy for the next decade.
The Forbes International Star Award is expected to provide a valuable tool for the country’s tourism industry, as it provides a credible and independent assessment of the quality of establishments. With the emphasis on service over facility, the programme aims to ensure that visitors to Malta receive an exceptional experience, which is likely to increase the number of repeat visits and promote positive word-of-mouth advertising.
Forbes Travel Guide Program
Forbes Travel Guide’s International Star Award program, which aims to certify and reward hotels and restaurants based on objective standards, will be launched in Malta, making it the first country to participate in the program.
This program is designed to assess luxury standards in the hospitality industry, emphasizing service over facility. With a team of professional inspectors, Forbes Travel Guide is a global authority on luxury hospitality, and every Star Rating is earned through their objective, independent process.
The Forbes International Star Award program is unique in that it is the only independent, global rating agency for luxury hospitality. It assesses hotels, restaurants, and spas based on 900 objective standards, ensuring that every rating is earned through Forbes’ rigorous and impartial process.
By launching this program in Malta, Forbes Travel Guide is setting a precedent for the rest of the world, and VisitMalta believes that it will motivate tourist establishments to refine their services and contribute to the growth of the country’s tourism industry.
Certification and Training
Certification and training are essential components in the hospitality industry, as they ensure that establishments meet the highest standards of service and facilities. The Forbes International Star Award program aims to certify restaurants and hotels and train and reward the hospitality sector in Malta, emphasizing service over facility. As the first country to participate in the program, Malta is setting the standard for industry recognition and motivating tourist establishments to refine their services.
To achieve certification and recognition in the Forbes International Star Award program, establishments must meet 900 objective standards that focus on the customer experience. This includes everything from the cleanliness of the facilities to the quality of the service provided.
The program also includes training and rewards for the hospitality sector, encouraging establishments to continuously improve their services to meet the highest industry standards. By participating in this program, Malta is demonstrating its commitment to providing a world-class tourism product to visitors from around the globe.
Impact on Tourism Sector
The implementation of a program focused on improving service quality within the hospitality industry can have a significant impact on the overall satisfaction and experience of tourists. Malta’s participation in the Forbes International Star Award is expected to stimulate growth in the tourism sector by encouraging establishments to refine their services. The program aims to certify restaurants and hotels, and train and reward the hospitality sector, emphasizing service over facility.
By focusing on service standards, Malta can distinguish itself as a destination that provides not only scenic beauty but exceptional customer service as well. The Forbes International Star Award is expected to have a positive impact on Malta’s tourism industry by promoting a culture of excellence in service.
By improving the standards of service delivery, the program can generate repeat business from satisfied customers, leading to increased revenue for hospitality establishments. Additionally, the program can attract new tourists to Malta by differentiating it from other Mediterranean destinations and positioning it as a location that values high-quality service. Ultimately, the program’s success will depend on the commitment of the industry to maintain the standards set by the Forbes International Star Award.
Frequently Asked Questions
How many hotels and restaurants are expected to receive the Forbes International Star Award in Malta?
The number of hotels and restaurants expected to receive the Forbes International Star Award in Malta is currently unknown. However, the certification is of significant importance as it aims to improve the quality of services in the hospitality sector and incentivize establishments to enhance their offerings.
Will the certification and training program be mandatory for all tourist establishments in Malta?
It is unclear whether the certification and training program will be mandatory for all tourist establishments in Malta. However, its implementation could have a positive impact on the tourism industry by motivating establishments to improve their services.
What specific areas of hospitality will be evaluated in the Forbes International Star Award process?
The evaluation criteria of the Forbes International Star Award for hospitality establishments includes 900 objective standards that prioritize service over facility. The program aims to refine services and positively impact tourism by certifying and rewarding hotels and restaurants.
Will the Forbes International Star Award program be extended to other countries in the future?
Forbes Travel Guide’s International Star Award program may expand to other countries in the future. The program’s expansion plans offer exciting prospects for the global hospitality industry. This would enable more hotels and restaurants to receive recognition for their exceptional services and facilities.
How will the Forbes International Star Award impact the pricing of hotels and restaurants in Malta?
The Forbes International Star Award’s impact on the pricing of hotels and restaurants in Malta remains uncertain, but it will likely increase competition among establishments and motivate improvements in the tourism industry.
